Egypt, one of the most ancient civilizations, has always been at the forefront of innovation, from the construction of monumental pyramids, invention of medicinal techniques to the evolution of mathematical structures. Now, contributing to the field of digital innovation, numerous Egyptian companies are spearheading the augmented reality (AR) industry from their headquarters right in Cairo, Al-Qahirah. These companies are offering groundbreaking solutions to improve end-user experience, covering a myriad of sectors spanning e-commerce, video games, mapping services and mobile applications. Contrary to popular thought, AR is not just an element of sci-fi movies or a tool for gaming. It’s an impressive technology that has potential to revolutionize many industries, providing immeasurable benefits to businesses and consumers alike.
Furnwish
Founded by Ahmad Amin, Ingi Naguib, and Reham Elmasry, Furnwish operates at the intersection of augmented reality, e-commerce, furniture, and the retail industry. Furnwish utilizes AR to enhance the user’s experience of discovering and interacting with furniture products, enabling homeowners to better visualize their interior designing possibilities. This company creates powerful tools that help retailers and design professionals reduce product returns and refunds associated with online clothes shopping.
Find them on @FurnwishLLC, Facebook, and LinkedIn.
Khayal Studio
Khayal Studio is a software development firm that delves into AR, among other technologies like video games and web development. Established in 2016 by experienced professionals from IT and Telecom fields, Khayal Studio provides captivating AR/VR solutions that are crafted to entertain the customers, add engagement value and enrich overall user experiences. The company stands by its philosophy that ‘Winning the audience’s attention requires engagement, and engagement needs entertainment’.
Connect with them on their social media platforms @khayal_studio, Facebook, and LinkedIn.
VRteek
VRteek is an award-winning VR/AR studio, responsible for creating creative & innovative products and augmented reality experiences. Founded by Mohamed ElEryan, the company works in diverse areas like mobile applications, casual games, marketing, and virtual reality. Some of their notable works include the El Muizz VR application, which topped the Samsung Entaleq Competition, and Tranzo, a platform for claiming personalized offers and promotions through AR experiences.
Check out their @VRteek, Facebook, and LinkedIn for more information.
Elephas Store
With operations revolving around augmented reality, digital marketing, and mapping services, Elephas Store, founded by Ibrahim Attia, serves as a virtual reality platform where users can display anything on a real ground map. The audience can collect Elephas coins to redeem free coupons from various brands through the Elephas shop.
Reach out to them via @ElephasStore, Facebook, or LinkedIn.
Sirius
As innovated by Karim Morcos, Sirius is a light-painting, social mobile app. It uses the smartphone camera’s long exposure technique to create light-painting images and videos, formerly the domain of expensive desktop software. The app provides an artistic platform for users to express themselves, pushing the boundaries of mobile photography.
FluoraPin
FluoraPin is a startup co-founded by Abdelrahman Hosny and Ahmed Adel, bridging the gap between the virtual world and the real world with their augmented reality application.
Find out more about them on @fluorapin and Facebook.
Indeed, these Augmented Reality companies based in Cairo, Al-Qahirah, are not only shaping the industry’s landscape in Egypt but are also emerging as important players on the global landscape, bringing the future closer to the present.
